Kings Olympics; Team GB in Context

What an amazing Olympic Games we have just seen! Team GB have done us all incredibly proud and going into the final weekend they are managing to hold onto 2nd place! To put this in context, we as a nation of 60 million are 2nd only to the USA, a nation of 350 million and are ahead of China a nation of 1.4 billion! So, roughly for every 1 person we as a nation have to choose from the USA have 5.5 people and China have a whopping 23 people!!!

To conclude we are punching above our weight is a major understatement! But we think we know the secret! In the USA they only eat Jerky with there being no Biltong available as they fear the ultimate rare steak. In China they eat lots of other things, however, sadly no Biltong... In GB Biltong has over the last 13 months (coincidentally since we arrived in the market) become a regular feature in every snacking isle at retail! Thus, we think the secret to team GB's success is obviously access to Biltong...

Now we know what you are thinking... South Africa eat loads of Biltong but they did terribly in the Olympics and always do. Great point and one we didn't overlook! However, in South Africa they have absolutely no Kings Biltong! This goes to show not just how useful the scientific method can be but how essential Kings Biltong is to preparing and prospering in an Olympic Games. So next time you find yourself preparing for the Olympics you know what you need to be chewing on!